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WELCOME TO BROAD DESIGN CO
A creative design studio helping businesses look as good as the work they do.
Based near Des Moines, Iowa, Broad Design Co. specializes in brand design, custom websites, and graphic design for small businesses and organizations across Iowa and nationwide.
The creative force behind the screen
Broad Design Co. is a one-woman creative studio led by designer Jodi Broadbent. From building a brand identity from the ground up to designing a website or creating the marketing pieces that keep your business looking consistent, I work directly with you from strategy through final design.
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My approach combines thoughtful strategy with creative, polished design—so what we create doesn't just look good. It communicates who you are, connects with the right people, and gives you something you're proud to put out into the world.
Elevating brands, together.
Great design works best when everything works together. I help businesses create cohesive brands that carry consistently from their logo and visual identity to their website, print materials, social graphics, and everything in between.
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Whether you're starting from scratch, ready for a refresh, or simply need professional design support as your business grows, I'll meet you where you are and help you determine what comes next.
I SPECIALIZE IN:
Brand Strategy + Identity
Logo Design
Custom Website Design
Graphic Design
Print + Digital Marketing Design
Big ideas. Small businesses. Design built to support both.
I work with entrepreneurs, small businesses, organizations, schools, restaurants, builders, professional services, and growing brands across a wide range of industries. Some clients come to me with an idea and need help building everything from the ground up. Others have an established business that's simply ready for its next chapter.
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Either way, you don't need to have it all figured out before reaching out. That's part of what I'm here for.
Jodi Broadbent
FOUNDER + CREATIVE DIRECTOR
I've been designing professionally since 2013 and founded Broad Design Co. in 2017 with a simple goal: help businesses turn good ideas into brands they're genuinely proud of. Since then, I've had the opportunity to design nearly 200 brands and launch more than 50 websites for businesses and organizations across Iowa and beyond.
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I earned my Bachelor of Arts from Iowa State University in Creative Advertising and Communication Studies, but some of the best lessons in business have come from working directly with the entrepreneurs behind the brands I create. I love learning what makes a business tick, finding the idea that makes it different, and translating that into design that feels completely right.
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Outside the studio, I'm a wife, mom of two, and lifelong Iowan living on our family farm. When I'm not designing, I'm usually running to and from kids' sporting events, helping bring one of my husband's latest business ideas to life, or planning our next adventure. My favorite place to be? On a boat, on the water, with my family and plenty of sunshine.
