I recently had the absolute best time doing a brand photoshoot with Traci True Photography , and I just have to share the experience. If you’ve ever wondered whether investing in a brand shoot is worth it — spoiler: it is. Big time. Here’s why, what the shoot was like, and my top tips to help you get the most out of your own session. Why a brand photoshoot matters Your visuals do a lot of heavy lifting. Professional, authentic photos make your website, social, and marketing

Running a business comes with a million decisions — and your brand and website are two of the biggest ones. If you’ve ever caught yourself thinking: “Something feels off, but I can’t quite explain what.” “My website doesn’t reflect where my business is now.” “I’m getting traffic, but not enough inquiries.” You’re not alone. And you don’t need to figure it out by yourself. That’s exactly why I offer a FREE 30-minute Brand & Website Consultation — a no-pressure conversation de

Office Must Haves: Why This Candle Lamp Lives on My Desk

Starting a new business is an exciting journey filled with numerous challenges and opportunities. One crucial aspect that often gets overlooked is professional branding. At Broad Design Co., we believe that a well-crafted brand can make a significant difference in setting your business apart from the competition. First Impressions Matter: Your brand is often the first interaction potential customers have with your business. A professionally designed logo and cohesive brandin